The art of woo : using strategic persuasion to sell your ideas / G. Richard Shell & Mario Moussa.

By: Contributor(s): Material type: TextTextPublication details: New York : Portfolio, 2007.Description: vii, 312 p. ; 24 cmISBN:
  • 1591841763 : HRD
  • 9781591841760
Subject(s): DDC classification:
  • 658.85 22
LOC classification:
  • HF5438.25 .S48 2007
Online resources: Summary: Explains that the selling of ideas is a matter of encouraging others to share one's beliefs in a guide for salespeople that invites readers to self-assess their persuasion personality and build on natural strengths.
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Item type Current library Call number Copy number Status Date due Barcode
Books Books Odessa College Stacks 658.85 SH544A (Browse shelf(Opens below)) 1 Available 51994001570177

Includes bibliographical references and index.

Explains that the selling of ideas is a matter of encouraging others to share one's beliefs in a guide for salespeople that invites readers to self-assess their persuasion personality and build on natural strengths.

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