All you need is a good idea! : (Record no. 1832)

MARC details
000 -LEADER
fixed length control field 01219cam a2200313 a 4500
001 - CONTROL NUMBER
control field u140626
003 - CONTROL NUMBER IDENTIFIER
control field SIRSI
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240916205551.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 071227s2008 nju 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2007052407
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470237910 : HRD
Terms of availability $24.95
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470237915
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) li0470237910
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)182736402
037 ## - SOURCE OF ACQUISITION
Source of stock number/acquisition John Wiley & Sons Inc, Order Processing Dept 432 Elizabeth Ave, Somerset, NJ, USA, 08875, (732)4694400
Note SAN 200-2272
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .H449 2008
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition information 22
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC)
Classification number 658.8
Item number H618a
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Heyman, Jay H.,
Dates associated with a name 1939-
245 10 - TITLE STATEMENT
Title All you need is a good idea! :
Remainder of title how to create marketing messages that actually get results /
Statement of responsibility, etc. Jay H. Heyman.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 236 p. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Small business marketing.
856 41 - ELECTRONIC LOCATION AND ACCESS
Public note Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html">http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html</a>
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
c c.1
l ON-ORDER
t Book
x PRINT
p 24.95
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
-- DEWEY
-- 51994001571282
-- 3/20/2018
-- 6/29/2023
-- 7
-- CIRCSTACKS
-- LRC
-- 4
-- $24.95
-- Y
-- Y
-- BOOK
-- 9/23/2008
-- PRINT
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Copy number Koha item type
    Dewey Decimal Classification     Odessa College Odessa College Stacks 09/23/2008 25.00   658.8 H618A 51994001571282 1 Books