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1.
Beyond the idea : how to execute innovation in any organization / Vijay Govindarajan and Chris Trimble. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York : St. Martin's Press, [2013]
Availability: Items available for loan: Odessa College (1)Call number: 658.514 G721B.

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2.
Lean branding : creating dynamic brands to generate conversion / Laura Busche. by Series: Lean series
Edition: First edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sebastopol : O'Reilly, 2015
Other title:
  • Creating dynamic brands to generate conversion
Availability: Items available for loan: Odessa College (1)Call number: 658.8 B977L.

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