TY  - BOOK
AU  - Harnish,Verne
AU  - Dumaine,Brian
AU  - Collins,James C.
TI  - The greatest business decisions of all time: how Apple, Ford, IBM, Zappos, and others made radical choices that changed the course of business 
SN  - 9781603209786
AV  - HD30.23 .H37 2013
U1  - 658.4/03 23
PY  - 2013///]
CY  - New York, New York
PB  - Fortune Books, an imprint of Time Home Entertainment Inc.
KW  - Decision making
KW  - History
KW  - Leadership
KW  - Success in business
KW  - Case studies
KW  - fast
KW  - Corporate turnarounds
KW  - Management
KW  - cct
KW  - Industrial management
KW  - Organizational change
N1  - At head of title: Fortune; Apple brings back Steve Jobs; Adam Sashinsky --; How free shipping saved Zappos; Jennifer Reingold --; Why Samsung lets its stars goof off; Nicholas Varchaver --; At Johnson & Johnson, the shareholder comes last; Timothy K. Smith --; Why daydreaming pays off big at 3M; Geoff Colvin --; How Intel got consumers to love chips; David A Kaplan --; Jack's GE cathedral; David A. Kaplan --; Bill Gates decides to take a week off; David A Kaplan --; Softsoap's blocking decision; Brian O'Keefe --; Toyota pursues zero defects; Alex Taylor III --; Extreme customer service at Nordstrom; Geoff Colvin --; Tata takes the sting out of a painful situation; Geoff Colvin --; Boeing bets big on the 707; Adam Lashinsky --; IBM's Operation bear hug; Adam Lashinsky --; Wal-Mart creates the 6 a.m. meeting; Hank Gilman --; Eli Whitney : Is your business in trouble? Pivot!; Geoff Colvin --; The HP way; David A. Kaplan --; Henry Ford doubles workers' wages; Alex Taylor III
N2  - Provides stories behind the greatest business decisions ever made, featuring examples from such companies as Samsung, Intel, GE, Softsoap, Nordstrom, and Boeing
ER  -