Biagi, Shirley.

Media/impact : an introduction to mass media / Shirley Biagi, California State University, Sacramento. - Eleventh edition. Instructor's edition. - xxvi, 422 pages : illustrations ; 28 cm - Cengage series in mass communication and journalism .

Includes bibliographical references (pages 387-403) and index.

9781133311386 (pbk.) 1133311385 (pbk.)

2013946058


Mass media--Textbook.

P90 / .B489 2015

302.23