The handbook of marketing research : uses, misuses, and future advances /
edited by Rajiv Grover, Marco Vriens.
- Thousand Oaks : Sage Publications, c2006.
- xi, 705 p. : ill., ; 26 cm.
Includes bibliographical references and index.
141290997X : HRD $125.00 9781412909976
Sage Pubns, 2455 Teller rd, Thousand Oaks, CA, USA, 91320, (805)4990721 SAN 204-7217