Satisfaction : how every great company listens to the voice of the customer /
Chris Denove and James D. Power IV.
- New York : Portfolio, 2006.
- xxi, 266 p. : ill. ; 24 cm.
Includes index.
Two leading figures from J.D. Power and Associates explain how to improve a business through consumer satisfaction, citing the examples of market leaders while discussing how to implement customer-focused strategies.
1591841097 : HRD $25.95 9781591841098
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