The ten faces of innovation : IDEO's strategies for beating the devil's advocate & driving creativity throughout your organization / Tom Kelley with Jonathan Littman.

By: Contributor(s): Material type: TextTextPublication details: New York : Currency/Doubleday, Description: xi, 273 pages : illustrations ; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0385512074
  • 9780385512077
Subject(s): DDC classification:
  • 658.4/06 22
LOC classification:
  • HD58.9 .K43 2005
NLM classification:
  • 658.4 K29t
Online resources:
Contents:
Introduction : beyond the devil's advocate -- Ch. 1. The anthropologist -- Ch. 2. The experimenter -- Ch. 3. The cross-pollinator -- Ch. 4. The hurdler -- Ch. 5. The collaborator -- Ch. 6. The director -- Ch. 7. The experience architect -- Ch. 8. The set designer -- Ch. 9. The caregiver -- Ch. 10. The storyteller -- Ch. 11. In the mix.
Summary: Reveals the strategies a major design firm uses to foster innovative thinking throughout an organization and overcome the naysayers who stifle creativity. The role of the devil's advocate allows individuals to raise questions and concerns that effectively kill new projects and ideas, while claiming no personal responsibility; nothing is more potent in stifling innovation. Drawing on nearly 20 years of experience, Kelley identifies ten roles people can play in an organization to foster innovation and new ideas while offering an effective counter to naysayers.--From publisher description.
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Item type Current library Call number Copy number Status Date due Barcode
Books Books Odessa College Stacks 658.406 K29T (Browse shelf(Opens below)) 1 Available 51994001692112
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Includes index.

Reveals the strategies a major design firm uses to foster innovative thinking throughout an organization and overcome the naysayers who stifle creativity. The role of the devil's advocate allows individuals to raise questions and concerns that effectively kill new projects and ideas, while claiming no personal responsibility; nothing is more potent in stifling innovation. Drawing on nearly 20 years of experience, Kelley identifies ten roles people can play in an organization to foster innovation and new ideas while offering an effective counter to naysayers.--From publisher description.

Introduction : beyond the devil's advocate -- Ch. 1. The anthropologist -- Ch. 2. The experimenter -- Ch. 3. The cross-pollinator -- Ch. 4. The hurdler -- Ch. 5. The collaborator -- Ch. 6. The director -- Ch. 7. The experience architect -- Ch. 8. The set designer -- Ch. 9. The caregiver -- Ch. 10. The storyteller -- Ch. 11. In the mix.

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