MARC details
000 -LEADER |
fixed length control field |
05989cam a2200529 a 4500 |
001 - CONTROL NUMBER |
control field |
u158658 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
SIRSI |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240916205739.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
111012s2012 nju 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2011042848 |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBB212377 |
Source |
bnb |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781118135945 |
Qualifying information |
(pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1118135946 |
Qualifying information |
(pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
Canceled/invalid ISBN |
9781118225257 |
Qualifying information |
(e-book) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
Canceled/invalid ISBN |
9781118238776 |
Qualifying information |
(e-book) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
Canceled/invalid ISBN |
9781118263396 |
Qualifying information |
(e-book) |
024 3# - OTHER STANDARD IDENTIFIER |
Standard number or code |
9781118135945 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)757935841 |
Canceled/invalid control number |
(OCoLC)741023730 |
-- |
(OCoLC)792986149 |
-- |
(OCoLC)823206442 |
037 ## - SOURCE OF ACQUISITION |
Source of stock number/acquisition |
John Wiley & Sons Inc, Order Processing Dept 432 Elizabeth Ave, Somerset, NJ, USA, 08875, (732)4694400 |
Note |
SAN 200-2272 |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD62.7 |
Item number |
.S875 2012 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.02/2 |
Edition information |
23 |
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) |
Classification number |
658.022 |
Item number |
St912s3 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Strauss, Steven D., |
Dates associated with a name |
1958- |
245 14 - TITLE STATEMENT |
Title |
The small business bible : |
Remainder of title |
everything you need to know to succeed in your small business / |
Statement of responsibility, etc. |
Steven D. Strauss. |
250 ## - EDITION STATEMENT |
Edition statement |
3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Hoboken, N.J. : |
Name of publisher, distributor, etc. |
Wiley, |
Date of publication, distribution, etc. |
|
300 ## - PHYSICAL DESCRIPTION |
Extent |
xiii, 578 pages ; |
Dimensions |
23 cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
500 ## - GENERAL NOTE |
General note |
Includes index. |
505 00 - FORMATTED CONTENTS NOTE |
Miscellaneous information |
About the author -- |
-- |
Preface -- |
-- |
Acknowledgments -- |
-- |
Sec. I. |
Title |
Starting your business -- |
Miscellaneous information |
pt. I |
Title |
Genesis -- |
Miscellaneous information |
ch. 1 |
Title |
In the beginning -- |
Miscellaneous information |
ch. 2 |
Title |
Choosing the right business -- |
Miscellaneous information |
ch. 3 |
Title |
Buying an existing business -- |
Miscellaneous information |
ch. 4 |
Title |
Understanding your potential market -- |
Miscellaneous information |
ch. 5 |
Title |
Calculating your start-up costs -- |
Miscellaneous information |
ch. 6 |
Title |
Writing a winning business plan -- |
Miscellaneous information |
ch. 7 |
Title |
Structuring your business -- |
Miscellaneous information |
ch. 8 |
Title |
Get your business funded -- |
Miscellaneous information |
ch. 9 |
Title |
Getting help -- |
Miscellaneous information |
pt. II |
Title |
Opening up shop -- |
Miscellaneous information |
ch. 10 |
Title |
Location, location, location -- |
Miscellaneous information |
ch. 11 |
Title |
Branding 101 -- |
Miscellaneous information |
ch. 12 |
Title |
Products and inventory -- |
Miscellaneous information |
ch. 13 |
Title |
Savvy pricing strategies -- |
Miscellaneous information |
pt. III |
Title |
Franchises -- |
Miscellaneous information |
ch. 14 |
Title |
Selecting the right franchise -- |
Miscellaneous information |
ch. 15 |
Title |
Secrets of franchise success -- |
Miscellaneous information |
pt. IV |
Title |
Home-based businesses -- |
Miscellaneous information |
ch. 16 |
Title |
The home-based business -- |
Miscellaneous information |
ch. 17 |
Title |
Successful home-based business strategies -- |
Miscellaneous information |
pt. V |
Title |
Business on a shoestring -- |
Miscellaneous information |
ch. 18 |
Title |
The shoestring entrepreneur -- |
Miscellaneous information |
ch. 19. |
Title |
Marketing on a shoestring. |
505 00 - FORMATTED CONTENTS NOTE |
Miscellaneous information |
Sec. II |
Title |
Running your business -- |
Miscellaneous information |
pt. I |
Title |
Small business in the twenty-first century -- |
Miscellaneous information |
ch. 20 |
Title |
Our flat world -- |
Miscellaneous information |
ch. 21 |
Title |
The Green business -- |
Miscellaneous information |
ch. 22 |
Title |
The New consumer -- |
Miscellaneous information |
pt. II |
Title |
Money -- |
Miscellaneous information |
ch. 23 |
Title |
Accounting ease -- |
Miscellaneous information |
ch. 24 |
Title |
Making a profit -- |
-- |
ch. 25 |
-- |
Insurance -- |
Miscellaneous information |
ch. 26 |
Title |
Get a handle on taxes -- |
Miscellaneous information |
pt. III |
Title |
Management -- |
Miscellaneous information |
ch. 27 |
Title |
Hiring and firing -- |
Miscellaneous information |
ch. 28 |
Title |
Pay and benefits -- |
Miscellaneous information |
ch. 29 |
Title |
Training and motivating your staff -- |
Miscellaneous information |
ch. 30 |
Title |
Exemplary customer service -- |
Miscellaneous information |
ch. 31 |
Title |
Negotiate like a lawyer -- |
Miscellaneous information |
ch. 32 |
Title |
Legal-ease I -- |
Miscellaneous information |
ch. 33 |
Title |
Legal-ease II -- |
Miscellaneous information |
pt. IV |
Title |
Technology -- |
Miscellaneous information |
ch. 34 |
Title |
Managing your technology -- |
Miscellaneous information |
ch. 35 |
Title |
Mobility I: small office mobility -- |
Miscellaneous information |
ch. 36 |
Title |
Mobility II: mobile mania -- |
Miscellaneous information |
ch. 37 |
Title |
Small business software -- |
Miscellaneous information |
Sec. III |
Title |
Growing your business -- |
Miscellaneous information |
pt. I |
Title |
Advertising and marketing -- |
Miscellaneous information |
ch. 38 |
Title |
Basic advertising strategies -- |
Miscellaneous information |
ch. 39 |
Title |
Marketing muscle -- |
Miscellaneous information |
ch. 40 |
Title |
Advanced marketing and advertising -- |
Miscellaneous information |
pt. II |
Title |
Your website -- |
Miscellaneous information |
ch. 41 |
Title |
Creating your website -- |
Miscellaneous information |
ch. 42 |
Title |
E-business essentials -- |
Miscellaneous information |
ch. 43 |
Title |
Advanced E-marketing -- |
Miscellaneous information |
pt. III |
Title |
Social media -- |
Miscellaneous information |
ch. 44 |
Title |
Social media overview. |
505 00 - FORMATTED CONTENTS NOTE |
Miscellaneous information |
ch. 45 |
Title |
Facebook for business -- |
Miscellaneous information |
ch. 46 |
Title |
Twitter and you -- |
Miscellaneous information |
ch. 47 |
Title |
Link in with Linkedln -- |
Miscellaneous information |
ch. 48 |
Title |
Videos and YouTube -- |
Miscellaneous information |
ch. 49 |
Title |
Groupon and other deal-of-the-day websites -- |
Miscellaneous information |
pt. IV |
Title |
Growth strategies -- |
Miscellaneous information |
ch. 50 |
Title |
Developing new channels and multiple profit centers -- |
Miscellaneous information |
ch. 51 |
Title |
Secrets of sales superstars -- |
Miscellaneous information |
ch. 52 |
Title |
Small to big -- |
Miscellaneous information |
ch. 53 |
Title |
Exodus -- |
Miscellaneous information |
pt. V |
Title |
Strategies for small business success -- |
Miscellaneous information |
ch. 54 |
Title |
Small business success secrets -- |
Miscellaneous information |
ch. 55 |
Title |
The Visionary small business -- |
Miscellaneous information |
Appendix |
Title |
A How I became an entrepreneur -- |
Miscellaneous information |
Appendix B |
Title |
Sample business plan. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"An updated third edition of the most comprehensive guide to small business success whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesn't!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if you've run your own business for years, this handy guide keeps you up to date on the latest business and tech trends. This Third Edition includes entirely new chapters devoted to social media, mobility and apps, and new trends in online discounting and group buying that are vital to small business owners everywhere. New chapters include: How to use Facebook, Twitter, and other social media tools to engage customers and potential stakeholders How to generate leads and win strategic partnerships with LinkedIn How to employ videos and YouTube to further your brand What you need to know about Groupon and group discount buying What mobile marketing can do for your business Give your small business its best shot by understanding the best and latest small business strategies, especially in this transformative and volatile period. The Small Business Bible offers every bit of information you'll need to know to succeed"--Provided by publisher. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Small business |
Geographic subdivision |
United States |
General subdivision |
Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Small business |
Geographic subdivision |
United States |
General subdivision |
Finance. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
New business enterprises |
Geographic subdivision |
United States. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
BUSINESS & ECONOMICS |
General subdivision |
Entrepreneurship. |
Source of heading or term |
bisacsh |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
New business enterprises. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst01036825 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Small business |
General subdivision |
Finance. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst01121265 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Small business |
General subdivision |
Management. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst01121306 |
651 #7 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME |
Geographic name |
United States. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst01204155 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Klein- und Mittelbetrieb |
Source of heading or term |
gnd |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Management |
Source of heading or term |
gnd |
949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
c |
c.1 |
l |
ON-ORDER |
t |
BOOK |
x |
PRINT |
p |
|
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
-- |
DEWEY |
-- |
51994001661679 |
-- |
3/20/2023 |
-- |
6/29/2023 |
-- |
2 |
-- |
CIRCSTACKS |
-- |
LRC |
-- |
6 |
-- |
$22.95 |
-- |
Y |
-- |
Y |
-- |
BOOK |
-- |
7/23/2019 |
-- |
PRINT |