Toxic sludge is good for you the public relations industry unspun /

Toxic sludge is good for you the public relations industry unspun / [videorecording] : Public relations industry unspun Media Education Foundation ; producer, Margo Robb ; executive producers, Loretta Alper, Sut Jhally. - Northampton, MA : Media Education Foundation, c2003. - 1 videodisc (45 min. + 24 min.) : sd., col. ; 4 3/4 in.

Originally produced in 2002.

The PR industry; Roots in conflict; Not local, not news; Third party advocacy; Selling wars; Controlling damage & managing crisis; Silencing debate -- Public relations vs. journalism; More on video news releases; More on genetically modified food; Co-opting movements; Astroturf; Perception management; Democracy in a PR world. Sections: Extra features:

Camera, Kelly Garner; editor, Jeremy Smith ; production manager, Kelly Garner. Camera, Kelly Garner; editor, Jeremy Smith ; production manager, Kelly Garner.

Narrated by Amy Goodman.

Tracks the development of the PR industry from early efforts to win popular American support for World War I to the role of crisis management in controlling the damage to corporate image. The video analyzes the tools public relations professionals use to shift our perceptions including a look at the coordinated PR campaign to slip genetically engineered food past public scrutiny.


DVD.


Soundtrack in English with subtitles in English or Spanish.

1893521745 9781893521742


Corporations--Public relations--United States.
Industrial publicity--Corrupt practices--United States.
Corporations--Corrupt practices--United States.
Public relations firms--Corrupt practices--United States.

HD59.6.U6 / T69 2003

659.20973